Your Blog A Blueprint? The Importance of Identity When Seeking Attention

By: Vinayak Ahuja

Hello My loyal readers - all seven of you :-D!! My apologies for being away so long, I took some personal time to reflect on why I had taken on this blog and the values I was hoping to gain from it: For most, blogging is a hobby fostering opinion and personal reflection, but for some, it can also be a great way to get noticed as a knowledgeable professional. In any case, it’s important to remember that if you’re going to blog, it’s gotta be as much about you as it is about your topic.

“My Blog is My Blueprint”, one of the most profound things I’ve heard regarding online identity from one of the most charming MILFs I’ve had the pleasure to meet (a dirty little secret between the seven of us). The statement emphasizes how a blog, in its purest form, can’t help to reflect the bloggers personality and feelings; if no two people are the same, then neither can be blogs, giving readers an opportunity to get their daily-dose of information in a flavor that best suits their taste.

In these harsh economic times, my two cents are best spent during happy hour with some good friends and cheap booze to help me feel remorseful; blogging, therefore for me, is just a good way to keep myself on the radar of people I’ve come to know over my six years of professional experience as a communications professional by providing them with information they may want to hear about. If you caught my previous article before my 2-week hiatus, however, you may not find it as endearing as my previous articles (My First Blog, My first Mistake, and Sex Sells? being my two favorites so far). I had forgotten this key rule, and it may take some time before I get my formula down right.

Knowledge today, both fact and fiction, is only a few clicks and keystrokes away from us at any given time. Whether you have aspirations to become one of the big players of the blogosphere, a strong source for information, or just want to get some stuff off your chest, the content needs to reflect a little something readers genuinely can’t find anywhere else if your looking for mass readership. The rest really depends on word of mouth and targeting strategy (twittering, SEO, link-ins, etc.).

With that being said, I hope you guys will share my article with friends you think will enjoy reading it for now. Check back every Monday, Wednesday, and Friday around lunch for new, fun articles to read. And feel free to send me any opinions on my media chia e-mail at vahuja@mediachia.com. All seven of you probably know my real e-mail address; either is fine. Thanks again to everyone reading this, and for those of you catching it late: WELCOME TO THE PARTY!!